mooch·an·dise/ˈmo͞oCHənˌdīz/

Noun:	Campaign merchandise (t-shirts, drink holders, other novelty items) bearing the Obama or Romney logos, or some other form of socialist collectivism, to be bought and sold.
Verb:	Promoting the philosophy of mooching, esp. by the presentation of collectivist election goods for sale in public venues.
Synonyms:	noun.  campaign goods, campaign materials, election schwag verb.  suckering, schmoozing (when used to refer to selling campaign goods) --At the Democratic National Convention, the Obama campaign raises money from official political merchandise [moochandise]: T-shirts, buttons, hats - you name it. Evan Eile, USA TODAY